The AIDEA project (Artificial Intelligence for a New Design Education Approach) is an international initiative funded by the Erasmus+ programme (KA220-HED). It aims to modernise higher education in the field of design. Running for 33 months from December 2025 to August 2028, the project involves eight partner organisations from Italy, Slovenia, the Netherlands, Austria, North Macedonia and Ireland.
Purpose
AIDEA responds to the rapid transformation of the design field driven by generative AI. The project bridges traditional craft-based education with emerging technologies by promoting a balanced approach that integrates three key dimensions: the intelligence of the hand, artificial intelligence, and social intelligence. Together, these dimensions support creative, ethical, and future-oriented design practices, combining craftsmanship, digital innovation, and human-centred thinking.
Key Objectives
AIDEA aims to enhance the quality of design education in Europe and align it more closely with evolving market needs by integrating artificial intelligence into teaching and learning processes. Through this approach, AIDEA fosters critical thinking, ethical awareness, and innovation in design education.
Major Activities
Participatory Research & Mapping
Analysis of existing AI tools, strategies, and practices in education, along with mapping industry needs and trends.
Manifesto for Collective AI Design
A strategic and ethical framework guiding the integration of AI into design education.
Handbook of Teaching Tools & Methodologies
A structured set of AI-based educational methods and tools, validated through Train-the-Trainers activities.
Train-the-Trainers activities
International and local sessions to equip educators with skills to apply AI in teaching.
Piloting Sessions
Collaborative workshops where students and companies co-create and prototype AI-driven solutions for real-world challenges.
Pre-incubation Programme & Innovation Camp
Support for developing student ideas into viable concepts, fostering entrepreneurship and innovation.
Travelling Exhibition & Catalogue
Presentation of project results and student prototypes to the wider public and professional community.
Dissemination & Knowledge Transfer
Events, publications, and outreach activities ensuring visibility, impact, and long-term sustainability of results.
Results
Through its results and activities, AIDEA aims to create a lasting impact on European design education and support its continuous transformation in a rapidly changing world.
